Flash

Bacardi USA hired Firstborn to create a website that was as elegant and unique as the packaging and image campaign for Corzo Tequila, which focused on the architecture of Luis Barragan. The design and interface of the site follow a minimalist approach to capture the premium quality of the brand.

Dieter Roth worked in nearly a dozen different mediums and was known for creating works with themes such as decay, deterioration, and layering. In one of my first experiences with (back then Macromedia) Flash and Action Script, I participated in the creation of an unconventional interactive experience. The website enables users to literally pick-up and move pieces across the interface, as well as zoom in to view the rich textures of Roth’s art.